Our presentation explores how to manage data effectively for successful Digital Twin implementations. At FLAGS Software we know a Digital Twin is only as good as the data it relies on. We will discuss:

• How organisations collect excessive data, much of which remains at best, unused, or at worst, a diversion from the true picture.
• How data lakes promise a unified repository, but often turn into disorganised "data swamps."
• How without standardisation and clear parameters, AI-driven insights become unreliable.

• Quality over quantity – focus on relevant, structured data, not just volume.

• Taming the data swamp – Prevent data lakes from becoming unmanageable dumping grounds.

• AI-ready and eco-friendly – Standardised data boosts AI accuracy and minimises carbon footprints